Vegangster
Sweepstakes Software 

Launch a full-featured sweepstakes casino in under 60 days! 

Vegangster sweepstakes software packs everything you need to launch, manage and scale a dual-currency social casino. Offer 5,000+ games from 50+ providers, accept fiat and crypto payments, and leverage powerful tools to grow, engage and retain your player base.

Traditional iGaming plays by its rulebook. Sweepstakes casinos rewrite the rules. The difference? A dual-currency system. 

Gold Coins

Similar to gems in free-to-play games, this currency can be purchased and used to enhance gameplay, but not redeemed for cash or any material value. It is used purely for the thrill of the game.

Purchasing Gold Coins, however, may come with a small Sweeps Coin bonus.

Sweeps Coins

Playing with Sweeps Coins offers a chance to win a monetary reward, but players can’t buy them directly.

Sweeps Coins are obtained as bonuses for Gold Coin purchases or through social media activity, daily logins, mail-in requests and tournaments.

Most jurisdictions require at least one free way to acquire Sweeps Coins.

Why Launch a Sweepstakes Casino?

Sweepstakes Software Offers a Strategic Entry Point into the iGaming Industry.

MARKET ACCESS

Launch with no Hassle

Reduced paperwork makes the launch more straightforward and unlocks
growth potential across multiple iGaming markets.

Promote via Social Media

Sweepstakes casinos face fewer promotion restrictions with search ads, social media and influencers. Player acquisition becomes more streamlined and less expensive.

Reach a New Audience

A low entry barrier attracts a new category of casual players and reduces player stigmatisation. Lower risks make the onboarding psychologically frictionless – new players are more likely to convert.
growth potential across multiple iGaming markets.

MONETESATION AND BUSINESS MODEL

Monetize Engagement, not Wagers

Sweepstakes platforms generate revenue through in-game purchases.

Rewarding engagement, instead of risk, drives sustainable growth, audience appeal and reduces volatility.

Sweepstakes_prize structure

Offer a Flexible Prize Structure

Sweepstakes casinos face fewer promotion restrictions with search ads, social media and influencers. Player acquisition becomes more streamlined and less expensive.

Reduce Financial Risk

Sweepstakes prize mechanics are predefined, eliminating the chance of unpredictable high-roller payouts.

The predefined prize pool also limits the exposure to chargebacks and liquidity issues, making the business more predictable.

INCREASED RETENTION AND LOWER PERCEIVED RISK

Social Features Boost Retention

Players are motivated to return daily to collect the login bonus and participate in other activities, such as leaderboards, tournaments, and challenges to earn Sweeps Coins.

It Does Not Feel like Gambling

With no real money on the line, the perceived risk of losing is nearly eliminated, making players feel more relaxed.

EASY PAYMENTS

Accept Payments Without Restrictions

Selling virtual currency (Gold Coins) does not fall under gambling transaction restrictions. Banks and payment systems treat virtual currency payments similarly to video game microtransactions, which results in higher acceptance rates.

Embrace Crypto and Alternative Payment Methods

Facing fewer restrictions, sweepstakes casinos are much more flexible in accepting crypto and e-wallet payments. Additional payment options offer an opportunity to cut transaction costs and attract the unbanked or underbanked audiences.

SCALABILITY POTENTIAL

Expand at Pace

Sweepstakes casino operators can rapidly scale across multiple markets by leveraging social features and virality. The Vegangster Sweepstakes Software also allows for a quick transition to traditional gaming if necessary.

Differentiate

Occupying a unique niche in the iGaming landscape, sweepstakes casinos can differentiate and position themselves as social, skill-based, or entertainment experiences, avoiding direct competition with established iGaming brands.

Key Takeaways:
Why Sweepstakes Casinos Have the Advantage

  • Less paperwork: Easier market entry.
  • Lower financial risk: Predefined prize mechanics.
  • Easier marketing & advertising: Doesn’t fall under strict gambling ad bans.
  • More payment flexibility: Payments are classified as virtual currency purchases.
  • Attracts a broader audience: Appeals to casual gamers, not just high-stakes gamblers.

How it works: The Player Flow and Operator Setup

Launching a successful sweepstakes casino does not have to be complicated. With the right sweepstakes software, you can confidently enter this high-growth market without excessive paperwork.

Let’s break down the process step-by-step:
1. Set Up Your Sweepstakes Casino

Use the Vegangster Sweepstakes Software to set up your casino in under two months. Test the platform and make sure your games, hosting, payments and growth tools are up and running.

Pro Tip: Activate tracking and analytics before launch to gather engagement insights from day one.

2. Attract Players and Drive Engagement

Once you are live, start building your player base. Since sweepstakes casino promotions are not as restricted (compared to traditional casinos), you can use channels like social media, search advertising, influencers and referrals.

Pro Tip: It is a good idea to start with a pre-launch campaign utilising leaderboards and giveaways.

3. Players Sign Up and Receive Free Coins

Registered players receive a welcome bonus, including Gold and Sweeps Coins, and start playing. Gold Coins are used for pure entertainment, while Sweeps Coins can be used to win real prizes.

Pro tip: Make sure there are multiple methods to obtain Sweeps Coins for free, such as daily logins and mail-in requests. Otherwise, you may face compliance issues.

4. Players Buy Gold Coins

Once players run out of coins, they can purchase more Gold Coins and receive some Sweeps Coins as a bonus to continue playing for fun or to win predefined cash prizes.

Pro Tip: At this step, you are making revenue from Gold Coin sales, which are legally considered a virtual currency purchase (not a gambling bet).

5. Players Redeem their Prizes

Players can use Sweeps Coins to redeem predetermined prizes like cash payouts, gift cards or loyalty bonuses.

Pro Tip: Offer a variety of prizes to target different player motivations. The prizes don’t always have to be cash.

6. Re-engage players with Vegangster Sweepstakes Software

Use promotion and engagement tools like achievements, tournaments, and daily bonuses to reengage players, foster brand loyalty and keep them coming back for more.

Pro Tip: A tiered loyalty program rewards long-term engagement and improves overall LTV. Casual players are more likely to become loyal when they see clear and achievable milestones.

The sweepstakes dual-currency model opens an opportunity for sustainable growth, but what matters most is execution. With the right sweepstakes software and a clear operational roadmap, you are 100% equipped to launch, scale, and thrive.Let’s break down the process step-by-step:

Platform Highlights:
What You Get with Vegangster Sweepstakes Software

Vegangster’s sweepstakes software offers the same robust functionality as our turnkey and white-label casino solutions. Your social casino will not miss a thing. And, if you decide to transition to a traditional iGaming model, the shift will be quick and straightforward.

FAQ

Do I need technical skills to run the platform?

Using the Vegangster Sweepstakes Software does not require technical skills. All of our operation and retention tools have a user-friendly interface. Additionally, you can always contact your account manager if any questions arise.

Absolutely. The Sweepstakes Platform is tailored for viral growth and fast-paced market expansion. Moreover, you can transition to traditional iGaming with minimal effort.

Yes. Built-in CMS supports multi-language content for games and promotions, helping you to reach global audiences.

Yes. We offer full feature parity for mobile and desktop versions, touch-optimized controls, low bandwidth optimisation, and seamless cross-device transition.

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